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View Full Version : Pittsburgh Steelers' trademark 'Terrible Towel' is made in ... Wisconsin?


Deserei90
01-24-2011, 03:29 PM
Posted at 11:57 AM on Mon., Jan. 24, 2011 |
Bruce Tomaso/Editor http://bit.ly/hriHYZ

tow2.jpgStaff Writer Melissa Repko is working on a story about Super Bowl merchandise and stumbled upon this odd fact:

The "Terrible Towel ," furiously waved each weekend at Heinz Field by fans of the Pittsburgh Steelers, comes from a company in Wisconsin -- roughly 110 miles southwest of Green Bay.

That makes Super Bowl XLV a dream match-up for Gregg McArthur, president of McArthur Towel & Sports in Baraboo, Wisc.

He's a diehard fan of the Green Bay Packers. And, he's making lots of money selling Terrible Towels to the other side. Orders, he said, are coming in at a "feverish pace."

The company is also cranking out "Title Town USA" towels, in honor of the Packers. McArthur admits that the Steelers' version remains more popular, but, he says, make no mistake about the game.

"Our loyalties lie with our Green and Gold," he said.


I found this and wanted to know, Is their any truth to this?:noidea:

lionslicer
01-24-2011, 03:32 PM
Yes, they've been being made in Wisconsin since they started going into mass production. I think the company there makes towels and bannors for every NFL team, college team, and anyone else who requests.

Deserei90
01-24-2011, 03:33 PM
Yes, they've been being made in Wisconsin since they started going into mass production. I think the company there makes towels and bannors for every NFL team, college team, and anyone else who requests. Okay, Thanks for the heads up:thumbsup:

steelers33
01-24-2011, 03:34 PM
Yah I knew that considering I live in Wisconsin. I have about 10 terrible towels at the house.

theplatypus
01-24-2011, 04:15 PM
At least they aren't made in China

saveus1011
01-25-2011, 02:06 AM
http://www.google.com/hostednews/canadianpress/article/ALeqM5hqRwiAWfd-Itjr10oqWWt2iNdQTg?docId=5749246

:applaudit:

That's all I can say.

FanSince72
01-25-2011, 10:50 AM
Plenty of other teams have various rags that their fans wave around, but there's ony one genuine "Terrible Towel" and that's all there is to it!

http://cassiesperfectwordblog.typepad.com/.a/6a00e5539c08058834010536dd4a3d970b-800wi

Double Yoi!

SteelCityMom
01-25-2011, 10:54 AM
http://www.google.com/hostednews/canadianpress/article/ALeqM5hqRwiAWfd-Itjr10oqWWt2iNdQTg?docId=5749246

:applaudit:

That's all I can say.

Please keep thread titles the same as the article titles, to make it easier to avoid double posting. Thanks!

:tt02: :tt02: :tt02:

steelax04
01-25-2011, 10:57 AM
Some other discussion on the topic

http://forums.steelersfever.com/showthread.php?t=67945

SteelCityMom
01-25-2011, 11:06 AM
Some other discussion on the topic

http://forums.steelersfever.com/showthread.php?t=67945

Thanks steel...I thought I remembered something about this being posted, but couldn't find it. Gonna merge the threads.

quiggle
01-25-2011, 12:30 PM
I believe the jerseys the players wear are also made in Wisconsin, but different area in Berlin.

jev7452
01-26-2011, 04:56 AM
hmm are mine not official? i was actually happy to hear that they are made in the US but decided to take a look and I have 7.. one for breast cancer, one black with yellow writing, one with the 5 super bowls, one with the 6, and three "original" versions. All of the ones that are not the plain style all say made in mexico on the tag and the other three all say McArthur but say made in China.. And I got some of them through either the steelers.com online store or from the store in station square.

acidburn517
01-27-2011, 05:08 PM
Newer article about the new Green bay towel. it looks like they're going for it...
Packers Fans Get Super Bowl Towel From Wisconsin Maker of Steelers Version
To the “Terrible Towel,” add the “Titletown Towel” for the Super Bowl.

McArthur Towel & Sports, the Baraboo, Wisconsin-based company that makes rally towels for the Pittsburgh Steelers, also will develop a Super Bowl towel for the Green Bay Packers.

The Packers’ new “Titletown Towel,” which the company said was approved for release by the National Football League today, will be similar to the one McArthur made for the team’s last Super Bowl championship in January 1997. Gregg McArthur, the company’s president, said the towel will come in the team colors of white and green, not gold, because “the gold Steelers’ towel was first on the block.”

“The Packers came to us this year and said they wanted to bring back a towel,” McArthur said in a telephone interview. “Starting tomorrow we will be shipping them all around the country.”

McArthur Towel & Sports, part of closely held WinCraft Co., has been in business since 1885 and making the Steelers’ “Terrible Towel,” one of its highest-selling items, since 1997. The company has already manufactured more than 100,000 towels for the Steelers this year, more than during previous Super Bowl appearances in 2006 and 2009, McArthur said.

“This couldn’t be a better Super Bowl matchup, for us or the league,” said McArthur, a Packers fan who grew up watching Green Bay quarterback Bart Starr. “We’re calling it the ‘Perfect Storm.’”

Super Bowl towels sell for $9.95 on the Steelers’ website, with others listed for $6.95 to $9.95 depending on the style. The Packers’ towels will go for between $7.95 and $9.95, McArthur said.

Joanna Hunter, an NFL spokeswoman, and Aaron Popkey, a Packers’ spokesman, didn’t immediately return voicemail messages seeking comment.

The Steelers and Packers will meet for the NFL title in Arlington, Texas, on Feb. 6.

To contact the reporter on this story: Eben Novy-Williams in New York enovywilliam@bloomberg.net.

http://www.bloomberg.com/news/2011-01-27/packers-fans-get-own-super-bowl-towel-from-wisconsin-maker-of-steelers-.html
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Well they do say imitation is the sincerest form of flattery. So now it's the titletown towel vs the terrible towel. I still say the teribble towel will beat the other towels ass.

:tt::tt04::tt02::tt03:

Deserei90
01-27-2011, 05:18 PM
I think this is there towel.http://www.packertime.com/imgs/ptfs/ptfs59.jpg No offense to Packers Fans, but that towel is awful looking:noidea:

InTheShadowofLambeau
01-27-2011, 07:26 PM
Honestly? I think BOTH towels are goofier than shit on a popsicle stick, but hey...someone's making a lot of money on them.

SteelCityMom
01-27-2011, 07:55 PM
Honestly? I think BOTH towels are goofier than shit on a popsicle stick, but hey...someone's making a lot of money on them.

Actually, since 1996 the trademark rights to the Terrible Towel belong to the Allegheny Valley School (which provides care for people with mental retardation and physical disabilities...Myron Copes son was one of those people). ALL royalties from anything with the trademark go directly to the school (which was over $2 million a few years ago).

Nearly everybody else's knockoffs are for pure gimmick and profit.

SteelCityMom
01-27-2011, 08:01 PM
I think this is there towel.http://www.packertime.com/imgs/ptfs/ptfs59.jpg No offense to Packers Fans, but that towel is awful looking:noidea:

So they're going to be waving yellow towels too? Neat. :chuckle:

*Edit* Maybe that's an old one? I guess they used to have them on and off starting in '96 (maybe a Packer fan can clarify how well they sell and how often they are/were used).

This is the most recent thing I could find though. (updated today)

http://wbay.images.worldnow.com/images/13923484_BG1.jpg

The Green Bay Packers unveiled the design for a new commemorative Titletown Towel.

The towel, made by a Baraboo company, features the team's logo, Super Bowl date, location, and "Titletown" slogan.

The original Titletown Towel debuted in the fall of 1996 and followed the Packers to their Super Bowl 31 championship.

The towel will be available at the Packers Pro Shop, Shopko, and other area retailers.

The company, McArthur Towel & Sports, will also make the Super Bowl Trophy Towel, a four-foot by two-foot towel given to the winning team.

http://www.wbay.com/Global/story.asp?S=13923484

Makes a lot more sense to not have the yellow towel though for the Packers (at least for the Superbowl).

InTheShadowofLambeau
01-27-2011, 08:05 PM
Actually, since 1996 the trademark rights to the Terrible Towel belong to the Allegheny Valley School (which provides care for people with mental retardation and physical disabilities...Myron Copes son was one of those people). ALL royalties from anything with the trademark go directly to the school (which was over $2 million a few years ago).

Nearly everybody else's knockoffs are for pure gimmick and profit.

As I said Mom, someone's making a lot of money. The towels...the wedges of cheese...the Lambeau Leap....all 'schtick' to me. I'm about the game. If I had my say, there wouldn't be "cheerleaders" on the field - no kidding. The fluff is merely an annoyance to me ... but then again, I'm a fan of "Any Given Sunday" too. :popcorn:

SteelCityMom
01-27-2011, 08:13 PM
As I said Mom, someone's making a lot of money. The towels...the wedges of cheese...the Lambeau Leap....all 'schtick' to me. I'm about the game. If I had my say, there wouldn't be "cheerleaders" on the field - no kidding. The fluff is merely an annoyance to me ... but then again, I'm a fan of "Any Given Sunday" too. :popcorn:

The company that makes the TT make their own profit from it I guess, but anything over the actual cost to have the towels made goes directly to a school for kids with various disabilities...so it's a little more personal for us I guess.

acidburn517
01-27-2011, 08:20 PM
I think the article says they will be making the packer towels in green or white but in the same style as the one that was linked too. The yellow one was used in 96.

One other good thing about the terrible towel, one of the factories that makes them actually employs disabled people here in wisconsin as well. Some of them are my patients and i actually asked if i could have one. So our towel helps disabled people both ways.

acidburn517
01-28-2011, 12:54 PM
UPDATE:
WTAE interviews the writer who wrote the blog criticizing the terrible towel. The guy sounds as much of a douche in the interview as he did in his article. I suppose he's entitled to his opinions as we are to ours. I personally prefer the towel to wearing a cheesehead and thinks he's a douche. (and probably just bitter since he's a Titans fan)

http://www.wtae.com/video/26639064/detail.html